Downtown businesses welcome the holiday and Christmas shoppers
The lights are on after the Downtown Holiday Light Up on Rice Howard Way.
The annual holiday event was moved from Churchill Square this year, something the Downtown Business Association (DBA) has said is to increase foot traffic for local businesses in the area that have been hurt over the last two years by the pandemic.
“So great to have those extra people around. People are excited. They come downtown. So this event is amazing,” said Elisa Zenari of Dalla Tavola Zenari. “We couldn't have asked for a better event.”
The city and the DBA received public backlash after the changes were announced in November, including the lack of a giant Christmas tree, which has been a Churchill staple in past years.
Those who attended said the changes didn’t dampen their Christmas spirit.
“It’s awesome,” one woman told CTV News Edmonton. “It’s a really great way to get the community together, get outside, see what’s outside in Edmonton when it’s cold out here. So a wonderful experience so far.”
“As Edmontonians, if we want to have an amazing downtown we all have to put in our effort to make it that way. It’s a group effort,” said another.
“There’s so much joy in exploring local businesses, local makers…just being together with friends and family. So that’s the kind of stuff we’re featuring here,” said Puneeta McBryan of the DBA.
The move is one of several initiatives the DBA is taking to try and support local downtown businesses.
The organization unveiled two alleyways earlier this week to try and attract more visitors to the core, with murals and improved lighting.
A Downtown Shop Local gift card promotion was also launched, with the first 800 gift cards bought online getting an extra $25 gift card from the DBA.
With files from CTV News Edmonton's Jessica Robb.
CTVNews.ca Top Stories
Why drivers in Eastern Canada could see big gas price spikes, and other Canadians won't
Drivers in Eastern Canada face a big increase in gas prices because of various factors, especially the higher cost of the summer blend, industry analysts say.
How to avoid the trap of becoming 'house poor'
The journey to home ownership can be exciting, but personal finance columnist Christopher Liew warns about the trappings of becoming 'house poor' -- where an overwhelming portion of your income is devoured by housing costs. Liew offers some practical strategies to maintain better financial health while owning a home.
Toxic forever chemicals in drinking water: Is Canada doing enough?
As the United States sets its first national limits on toxic forever chemicals in drinking water, researchers say Canada is lagging when it comes to regulations.
'A living nightmare': Winnipeg woman sentenced following campaign of harassment against man after online date
A Winnipeg woman was sentenced to house arrest after a single date with a man she met online culminated in her harassing him for years, and spurred false allegations which resulted in the innocent man being arrested three times.
Some customers steaming after McDonald's ends free hot drink sticker program
It took years for Vinnie Deluca to collect more than 400 cards worth of free McDonald's McCafe coffee, a collection that now has "zero value" after the company discontinued the program.
Biden scores endorsements from Kennedy family, looking to shore up support against Trump and RFK Jr.
U.S. President Joe Biden will accept endorsements from at least 15 members of the Kennedy political family during a campaign stop in Philadelphia on Thursday as he aims to undermine Donald Trump and marginalize the candidacy of Robert F. Kennedy Jr.
Where did the gold go? Crime expert weighs in on unfolding Pearson airport heist investigation
Almost 7,000 bars of pure gold were stolen from Pearson International Airport exactly one year ago during an elaborate heist, but so far only a tiny fraction of that stolen loot has been found.
When new leaders took over in ancient Maya, they didn't just bury the former royals. They burned their bodies in public
New archeological investigations in Guatemala reveal that the ancient Maya people had a ritual of burning royal human remains as a public display of political regime change.
Prince William returns to public duties after wife Kate's cancer revelation
Prince William will return to public duties on Thursday for the first time since his wife Kate revealed she was undergoing preventative chemotherapy for cancer.